Management of Innovation to Create Value
Overview
In today's dynamic and competitive business landscape, innovation is the lifeblood of organizational success. Thunderbird School of Global Management’s Management of Innovation to Create Value program explores the intricacies of how innovators identify and assess promising opportunities, evaluate and select the most viable opportunities, make informed decisions about pursuing these opportunities, and secure initial support from stakeholders for pursuing these opportunities. This two-day workshop equips participants with the knowledge to implement effective innovation strategies to develop sustainable competitive advantages for organization in the public or private sector.
Key Benefits
- See innovation as an ongoing process of creativity and improvement, not just a one-time event.
- Use proven tools and frameworks to spot and assess promising opportunities.
- Learn practical ways to come up with ideas, test them out, build prototypes, and get buy-in for your innovation initiatives.
- Develop personalized strategies to make innovation a part of your everyday work.
- Learn from real-life case studies that are relevant to your industry and role.
Who Should Attend?
Topics
The program will use presentations, small group discussions, and interactive sessions to cover the following topics:
- The essence of innovation
- Techniques to identify valuable opportunities
- Validating opportunities effectively
- Gaining buy-in to support new opportunities
- Keys to effective storytelling
- Creating innovation platforms in organizations
- Building innovation capacity in others
- Understanding why many unwittingly mishandle innovation – and what to do about it